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What is the difference between Nicotine Pouches and Snus?

What is the difference between Nicotine Pouches and Snus?

  • by Alexei Tikhon


It can be difficult to distinguish between snus and nicotine pouches due to their similar appearances. However, it is crucial to understand the differences between them. Both products have gained popularity in Sweden and Norway as alternatives to traditional smoking, leading to a decline in smoking rates.

Snus Overview:

Snus is a traditional Swedish tobacco product that dates back to the 18th century. It involves placing either loose or portioned pouches between the lip and gum for nicotine release. Snus has a distinct tobacco taste and contains tobacco. However, it cannot be sold outside Sweden in the European Union.

Nicotine Pouches:

Nicotine pouches are a relatively new product that is used in the same way as snus. However, they do not contain tobacco. Nicotine is extracted from the Nicotiana tabacum plant or synthesized chemically or enzymatically, often in crystallized form. This ensures that nicotine pouches are free from tobacco-specific nitrosamines (TSNA), which are known carcinogens present in tobacco. Unlike snus, nicotine pouches are not subject to the EU's snus ban.

Distinguishing Features:

While both products are used by placing pouches between the lip and gum, nicotine pouches have a few distinguishing features. They are tobacco-free, have a longer shelf life, and do not stain teeth. A visual demonstration can showcase their differences, emphasizing the discreet and stain-free nature of nicotine pouches.

Snus vs. Nicotine Pouches Comparison:

The key difference between snus and nicotine pouches is the presence of tobacco in snus and its absence in nicotine pouches. Nicotine pouches are often all-white, eliminating teeth staining, and offer a range of flavors and nicotine strengths. The user experience is similar, but the duration of nicotine release may vary, with nicotine pouches providing a quicker release compared to the sustained release of snus.

Legal Status in the UK:

Snus is illegal to sell in the UK, but nicotine pouches are legal because they do not contain tobacco. The convenience of using nicotine pouches, their discreetness, and the absence of tobacco-related drawbacks make them a preferred choice for nicotine users.


Understanding the differences between snus and nicotine pouches is essential when exploring alternatives to traditional smoking. With distinct compositions, legal statuses, and user experiences, individuals can make informed choices based on their preferences. These alternatives offer smokers and potential smokers viable options for managing nicotine intake as the tobacco landscape continues to evolve.

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